Tips & Insights eNewsletter
How Business Growth Really Works
Make the Right Moves for Successful Innovation and Ambitious Growth
Businesses strive for growth. Innovation is often viewed as the key to growth. And,
marketing is expected to drive growth. But, picking the right opportunities can make
or break a company's growth prospects. Too often, precious time and money are lost
on growth derailing detours.
Market strategist and advisor Phyllis Ezop has unveiled powerful patterns that pave
the way toward accelerated growth. Her 20 plus years of research dissects business
success and failure from a historical perspective. She finds that companies grow
profitably by making a series of what she calls Winning Moves. Winning Moves can
defy conventional wisdom and challenge outdated assumptions. But, they work.
Ezop's views have been in Business Week and she was quoted in The New York Times, Harvard Management Update and Investor's Business Daily. Whether you aspire to grow, or whether you're
already growing and want to do it more effectively, Ezop's Winning Moves® system
can help take your business growth to new heights.
This web site is dedicated to helping you make those Winning Moves. This site helps
you learn how and why most innovation actually stifles growth, how the entire process
of choosing target markets must be revamped, and how an entirely new framework
can transform your internal data into a powerful competitive resource. And, it
helps you become highly selective in the innovation and change you pursue. So you
can make the right moves, and win.
Links to Winning Moves News, Tips and Insights Newsletters
Current Issue:
“Success from Returning to Strengths”
Previous Issue:
“The Value of Back to Basics Despite Confusion about Risk ”
Special Reports
Are You Killing Your Golden Goose?
Unique risk versus reward lessons.
What Will You Do With All Those Good People?
Why strategy is essential and good people are not enough.
Evolution Not Revolution
How to innovate without destroying your business.
Do Things Change,
or Do They Stay
the Same?
CMO success and the changing role of marketing.
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